COBA‘s new strategic plan will guide the organization’s growth over the next three to five years.
At a strategic planning session in May 2022, the Board of Directors of the Coalition of Oklahoma Breastfeeding Advocates unanimously voted to adopt a new set of goals and tactics to align COBA’s focus and priorities with our mission and current capacity.
COBA will focus on building a diverse board of directors, networking with partners who share our mission, aligning our efforts with state and national lactation initiatives, education, promotion of public awareness, and advocacy for breastfeeding families across the state of Oklahoma. For more information, please see the strategic plan outline listed below or download and review the full COBA Strategic Plan May 2022.
GOAL ONE: Governance
COBA will have a board that reflects the diversity of Oklahoma families.
OBJECTIVE: COBA will maintain high levels of professionalism through responsive staff, volunteers and advocates who promote the mission for resource advancement, policy change and improved health outcomes for mothers, infants, and families.
GOAL TWO: Maternal Health Outcomes and COBA Achievements
COBA will evaluate it achievements while actively remaining current and parallel with statewide and national lactation initiatives and advocate for better health initiatives as we promote, protect and support breastfeeding in Oklahoma.
OBJECTIVE: COBA will address the social determinants of health and continually assess organizational priorities to build responsive initiatives that increase positive health outcomes for mothers, infants, and families.
GOAL THREE: Awareness, Advocacy and Community
COBA will focus on building alliances with partners that share in our mission.
OBJECTIVE: COBA will generate and nurture partnerships with a network of providers, stakeholders, and policy makers to improve health outcomes for mothers, infants, and families.